The trick to being an entrepreneur is to boldly go for something despite the risks, says Shatner by Marketplace published on 2018-09-10T12:26:12Z Actor, singer, author and entrepreneur William Shatner hasn't stopped what he's doing. He's 87 and still hard at it. But what's driving him as both an artist and pitchman? Shatner spoke with Marketplace Morning Report host David Brancaccio to explain his life mission.