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In this episode of Pharmacy View Podcast’s Pharmacy Career, Resource & Training, host, Kavita Nadan, Pharmacist, and Founder at Locumate, is joined by Max Mito, the Co-Founder / CEO at StrongRoom AI and Dr Craig Nossel, Chief Executive Officer, Carenomix & Co-founder, Evia Health. Listen in as the conversation takes us through how both Max and Craig met to how, along with their team, they have changed the game with innovative tech and medication management to a future that holds much more promise.
Max talks about being with StrongRoom AI their whole professional life, having co-founded it with Christopher Durre. Craig, on the other hand, started with a dream to specialize in paediatrics to ending up as the head of Vitality Wellness, an incentive-based global wellness company. Craig who strongly believes that no meeting should be turned down met Max and the rest, as they say, is history.
When asked about what has made StrongRoom AI successful, Max attributes it to:
1. Having started young and having had the patience to work through the problems
2. Working with different mentors
3. Being supported by the wider community
4. Finding and working with the right people
Answering the same question, Craig credits the success to
1. People
2. Purpose
3. Process
Talking about how StrongRoom AI works to support Pharmacists to strengthen the Health Care System, both Max and Craig emphasise the need for data literacy among the Pharmacists so that people are active and not reactive participants in the change process. Their tool is designed to provide additional data in an easy to understand way so that it then aids the understanding of trends. In simple term, their tool analyses all the data within any Pharmacy; it is a dynamic solution so that Pharmacists understand what they have and where the opportunities lie. The tool is also customer centric as it makes more services readily available to the community and helps access the otherwise underserved client base.
Furthering how users can access it, Max explains the pretty straight-forward system:
1. An existing StrongRoom customer can simply activate the module then and there. They will also get a trainer.
2. If you are not using StrongRoom AI already, a desktop version of the module can be installed in your Pharmacy. Additionally, there is a cloud version that can be accessed.
3. If you have branch offices, there’s a head office view that allows you to consolidate all data and set some benchmarks across your branch offices.
Essentially the module draws data from all relevant sources and helps identify what areas need more focus and why, among endless other uses. So long as the users are open to learning and improving, they would be empowered and proactive in dealing with problems much more efficiently than done currently.
Craig says how it is an exciting time for the Pharmaceutical industry and they are thrilled to be playing in the space. They believe that technology providers and companies can play a critical role in bringing about a lot of positive change so long as they understand their clients’ needs. They emphasize the need for data literacy and customer engagement as being key to making the needed impact.
When asked about their advice for new entrants to the industry, Max says
1. Be tenacious and disciplined
2. Be creative and open-minded
3. Always stay humble
Answering the same question, Craig adds:
1. Age should not be a barrier, on either extreme
2. Be passionate about whatever you do
3. Surround yourself with the right people
4. Do your homework; there is no short-cut to success