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Breakeven analysis sounds scary, but it isn’t. It is simple formula you can use to set profitable sales goals and determine the sales needed to earn a return on your marketing, hiring and expansion investments. Set your sales goals to yield your Breakeven PLUS - because profit is not optional!
Hosts:
Dr. Kathy Gosser, YUM! Assistant Professor of Franchise Management and Director of the Yum! Center for Global Franchise Excellence
www.business.louisville.edu/yumcgfe
Barb Nuss, CPA - Founder and President, ProfitSoup
www.profitsoup.com
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